Five years ago, when Alex Hitz, founder and CEO of the Beverly Hills Kitchen gourmet product line, was looking for a Manhattan apartment, he had several must-haves in mind.
One: It had to be on the smaller side (he wanted a pied-à-terre because he has another home in Los Angeles) but big enough to be comfortable. Two: It had to be on the Upper East Side. And three: It had to have lots of light.
"I get very sad if I don't have light," Hitz says.
He found everything he wanted in a Park Avenue condo that was created in 1948 by Emery Roth & Sons. The apartment is a comfortable 1,100 square feet, and the windows are, he notes, "unusually large with lots of light coming into the apartment." Some look down on townhouse gardens and others overlook Park Avenue.
Zandy Mangold
Alex Hitz's bright Park Avenue pied-à-terre is full of family heirlooms and pieces from antique shops and galleries.
Zandy Mangold
NOTHING LIKE THE CLASSICS: Hitz's art-laden one-bedroom features family pieces like an antique secretary.
"I'm in the city only four or five months a year," Hitz says. "But I love New York. Even though I speak with a Southern accent — I'm originally from Atlanta — I feel like a real New Yorker."
It features one bedroom and one bathroom, a spacious living room and a foyer that's big enough to use as a dining room. "It's perfect for me," Hitz says. "I love the location, I love the light, and it overlooks one of the prettiest streets in New York."
He filled it with pieces from his family's Atlanta home and items he'd collected in antique shops and galleries over the years.
"I go to auctions," Hitz, 43, says. "I do love that. And I go to house sales. I bid sometimes and get maybe 1 or 2 percent of the stuff I bid on. I'm a bargain shopper."
One of his bargains was the painting he bought specifically for this apartment. "It's of a 17th-century English barrister," he says. "I bought him because I needed something very big — 4-by-6 feet — to go over the couch. He certainly is not the most beautiful man I ever saw, but I love the classical architecture in the background. And because he's not very beautiful, the painting was not very expensive."
He also purchased a 19th-century French mahogany chest from auction house Doyle New York because it has deep drawers for storage, and a 1920s breakfast tray that he had made into a coffee table. From his family, there is his grandmother's 19th-century English chest, known as a sherry set. "It's filled with lots of little glasses for cordials or sherry," he says. "But they're all covered in tissue paper. And I've never unwrapped them." A hand-carved French cabinet that his mother owned, and which has been in all of Hitz's homes, fits in perfectly. "It's so weird and narrow that it works best in a New York apartment," he says.
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